Off-planQ1 2023
Emaar Properties · Downtown Dubai
Boulevard Point Downtown Dubai is a completed 63-storey concrete-frame residential tower developed by Emaar Properties on Mohammed Bin Rashid Boulevard in Downtown Dubai. The single tower comprises a basement podium, ground floor, mezzanine, ten parking levels and 59 residential floors, delivering 449 units across its height. Construction ran from January 2013 to February 2020 under DLD project record 1405.
As one of the most desirable Emaar apartments Downtown Dubai, Boulevard Point features interiors finished to Emaar's established residential standard: stone countertops, pendant lighting and glass panelling define the living spaces, producing a contemporary aesthetic that complements the tower's commanding skyline presence. Upper floors offer spectacular Burj Khalifa view apartments overlooking Old Town Island, Burj Khalifa, and The Dubai Fountain.
Downtown Dubai remains one of the city's most liquid residential submarkets, consistently attracting demand from owner-occupiers and investors alike. Boulevard Point's address on Mohammed Bin Rashid Boulevard — the boulevard that anchors Emaar's flagship master community — positions it alongside the highest-profile completed stock in the area. The district's concentration of global landmarks, five-star hotels and retail infrastructure supports sustained rental demand and capital value resilience.
Buyers considering Boulevard Point apartments for sale benefit from a completed, DLD-registered asset where off-plan delivery risk has already been eliminated. The tower's proximity to DIFC and Sheikh Zayed Road broadens the tenant pool to include financial-sector professionals, a demographic that consistently underpins premium rental yields in this corridor.
Boulevard Point's amenity deck is designed around everyday liveability. The building provides swimming pools, a fully equipped gymnasium, a dedicated children's play area, a function lawn and a barbecue area — a functional set that covers fitness, recreation and private entertaining without residents needing to leave the building.
One of the biggest advantages is that these are apartments connected to Dubai Mall, giving residents direct access through a dedicated link bridge, giving residents immediate access to over 1,200 retail outlets, the Dubai Aquarium and Underwater Zoo, Dubai Ice Rink, Kidzania and the 76,000 sq ft SEGA Republic indoor theme park. Mohammed Bin Rashid Boulevard's ground-level café and retail strip provides a walkable daily lifestyle layer directly outside the lobby.
Boulevard Point sits at the intersection of Mohammed Bin Rashid Boulevard and Sheikh Zayed Road, two of Dubai's primary arterial routes. The Dubai Metro network provides public transport access to the wider city, while DIFC — Dubai's primary financial centre — is reachable within minutes by road or metro. Emaar Square and Boulevard Plaza are in the immediate vicinity, consolidating office, retail and dining within a short walk.
The tower's direct bridge link to The Dubai Mall is a practical differentiator: residents reach one of the world's largest shopping and entertainment destinations without road-level crossing. Souk Al Bahar, Dubai Opera and the Burj Khalifa observation deck at level 124 are all within walking distance, making the location functional for both daily use and leisure.
Downtown Dubai is consistently cited as the city's most recognisable urban district, anchored by the Burj Khalifa (828 m), The Dubai Mall (12 million sq ft) and The Dubai Fountain. Mohammed Bin Rashid Boulevard runs through the centre of the community with a ground-floor retail and F&B offer that includes Parisian-style pavement cafés, high-street stores and restaurant outlets. Five-star hotel brands — Armani Hotel, The Palace Downtown, Address Hotels, Al Manzil and VIDA — operate within or immediately adjacent to the community.
Dubai Opera and the surrounding Opera District add a cultural dimension to the neighbourhood, hosting world-class performances and anchoring an arts precinct that broadens the district's appeal beyond pure commercial and retail activity.
Residents of Boulevard Point have walking-distance access to fine-dining venues including At.mosphere in Burj Khalifa, La Serre at VIDA Hotel Downtown and Madeleine Café in The Dubai Mall. The Dubai Aquarium and Underwater Zoo, home to more than 33,000 aquatic animals, is among the world's largest of its kind and sits inside The Dubai Mall, reachable via the tower's link bridge.
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Real Dubai Land Department transactions and rent contracts — not developer marketing.
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Source: Dubai Land Department open data. Analytics are computed from registered transactions and rent contracts; figures are indicative and not a guarantee of future performance.
The building offers swimming pools, a fully equipped gymnasium, a children's play area, a function lawn and a barbecue area. The direct bridge link to The Dubai Mall also gives residents immediate access to over 1,200 retail outlets, Dubai Aquarium, Dubai Ice Rink, Kidzania and the SEGA Republic indoor theme park.
Downtown Dubai is one of the city's most established and liquid residential districts. Its concentration of global landmarks, five-star hospitality, major retail and strong transport links — including Dubai Metro and proximity to DIFC — supports consistent rental demand and underpins long-term capital value. Boulevard Point, as a completed Emaar asset on MBR Boulevard, sits at the top of the submarket in terms of address quality.
The Dubai Metro's Red Line provides the closest public transport access. The Burj Khalifa/Dubai Mall station is the nearest stop, giving residents connections across the entire metro network including direct links toward DIFC and Dubai International Airport.
Several five-star hotels operate within walking distance, including the Armani Hotel, The Palace Downtown Dubai, Address Hotels and Resorts, Al Manzil and VIDA Hotels and Resorts. Dining venues such as At.mosphere in Burj Khalifa and La Serre at VIDA Hotel Downtown are also nearby.
The project's escrow account is held at Mashreq Bank (Public Joint Stock Company), as registered with the Dubai Land Department.
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